The public nature of crowdfunding enables projects to gain awareness and new supporters in a way that traditional, private fundraising campaigns can’t. Crowdfunding works best for projects that need to reach a specific funding goal by a set deadline, as more and more people like to see their money make a tangible difference. Early supporters of a project often become lifelong advocates. If you have a big, ambitious project, crowdfunding is a great way to test the idea without spending a ton of money. It can also be used to pre-sell a product or tickets to an event, launch community art projects or raise startup funds for your early stage social enterprise. The possibilities are endless!

Did this answer your question?